Privacy Policy

Last updated: July 2026

1. Introduction

This Privacy Policy explains how Santorini Tour Rides, operated by MARJO GOLDEN MEMORIES ΜΟΝΟΠΡΟΣΩΠΗ Ι.Κ.Ε. ("we", "us", "our"), collects, uses, stores and protects your personal information when you visit or use our website:

https://santorinitourrides.com/

We respect your privacy and are committed to protecting your personal data in accordance with the applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 (GDPR) and Greek data protection legislation.

This Privacy Policy explains what personal information we collect, why we collect it, how we use it, your rights regarding your personal data and how you can contact us.

By accessing our website or using our services, you acknowledge that you have read and understood this Privacy Policy.

2. Data Controller

The controller responsible for processing your personal data is:

MARJO GOLDEN MEMORIES ΜΟΝΟΠΡΟΣΩΠΗ Ι.Κ.Ε.
Trading as: Santorini Tour Rides

Address:
Karterados, Santorini 84700
Greece

Email: info@santorinitourrides.com
Phone: +(30) 6980825202

For privacy-related questions or requests regarding your personal data, you may contact us using the above details.

3. Personal Information We Collect

We collect only the information necessary to provide our services, respond to enquiries and improve your experience on our website.

Depending on how you interact with our website, we may collect the following categories of personal information:

3.1 Information You Provide Directly

When you contact us, request information, make an enquiry or arrange a booking, we may collect:

Full name
Email address
Telephone number
WhatsApp contact details
Travel information provided voluntarily
Pick-up and drop-off details
Hotel, accommodation or cruise information
Date and time of requested service
Number of passengers
Special requests or preferences

This information is provided voluntarily by you when contacting us through our website, contact forms, email, telephone or WhatsApp.

3.2 Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, including:

IP address
Browser type and version
Device information
Operating system
Pages visited
Time and date of visits
Referring website
Website interaction data

This information helps us understand how visitors use our website and improve website performance and security.

4. How We Collect Your Information

We collect personal information through the following methods:

Contact Forms

When you submit a contact form on our website, the information you provide is collected in order to respond to your enquiry and provide requested services.

WhatsApp Communication

If you choose to contact us through WhatsApp, your information will be processed according to this Privacy Policy and WhatsApp's own privacy practices. WhatsApp communication may include your phone number, name, messages and any information you choose to provide.

Email and Telephone Communication

When you contact us by email or phone, we may collect and process the information necessary to answer your request or arrange your transportation service.

Website Analytics

We use Google Analytics to collect anonymous information about website usage, visitor behaviour and website performance.

5. Legal Basis for Processing Your Personal Data

Under the GDPR, we process your personal data based on the following legal grounds:

5.1 Performance of a Contract

We process personal information when necessary to provide requested services, including:

Private tours
Airport transfers
Port transfers
Hotel transfers
Private transportation services

This includes processing information required to arrange and complete your booking.

5.2 Legitimate Interest

We may process personal data when necessary for our legitimate business interests, including:

Responding to customer enquiries
Improving our website and services
Preventing fraud
Maintaining website security
Managing customer communication

5.3 Consent

Where required, we process your personal data based on your consent, such as:

Optional cookies
Analytics technologies
Marketing communication

You may withdraw your consent at any time.

5.4 Legal Obligations

We may process and retain information when required to comply with applicable legal obligations, including accounting, tax and regulatory requirements.

6. How We Use Your Information

We use the personal information we collect only for legitimate business purposes and to provide you with reliable, safe and professional transportation services in Santorini.

Your information may be used for the following purposes:

6.1 Providing Our Services

We use your personal information to:

Process and manage tour and transfer requests
Arrange airport transfers, port transfers and hotel transportation
Prepare personalized private tour experiences
Communicate with you regarding your booking
Confirm availability, schedules and service details
Provide customer support before, during and after your service

6.2 Customer Communication

We may use your contact information to communicate with you through:

Email
Telephone
WhatsApp
Website contact forms

Communication may include:

Booking confirmations
Updates regarding your requested service
Responses to questions or enquiries
Important information related to your transportation

We do not send promotional emails or marketing communications unless you have provided appropriate consent.

6.3 Website Improvement and Analytics

We use information collected through website analytics tools to:

Understand how visitors use our website
Improve website functionality
Monitor website performance
Identify technical issues
Improve user experience

The information collected through analytics is generally aggregated and does not directly identify individual visitors.

6.4 Security and Fraud Prevention

We may use collected information to:

Protect our website from misuse
Prevent fraudulent activity
Maintain website security
Ensure safe operation of our online services

7. Sharing Your Personal Information

We respect your privacy and do not sell, rent or trade your personal information.

Your personal data may only be shared in the following circumstances:

7.1 Service Providers

We may share limited information with trusted third-party service providers who help us operate our website and provide our services.

These may include:

Website hosting providers
Website security providers
Analytics providers
Communication service providers

These providers are only permitted to process your information for specific purposes and are required to protect your personal data.

7.2 Legal Requirements

We may disclose personal information if required to:

Comply with applicable laws or regulations
Respond to lawful requests from authorities
Protect our legal rights
Prevent illegal activity or security threats

7.3 Business Transactions

If our business is involved in a merger, acquisition, restructuring or transfer of assets, your personal information may be transferred as part of that transaction, subject to applicable data protection laws.

8. Third-Party Services We Use

To provide a secure and efficient website experience, we may use certain third-party services.

These providers may process limited technical information according to their own privacy policies.

8.1 Google Analytics

We use Google Analytics to understand website traffic and visitor behaviour.

Google Analytics may collect information such as:

Device information
Browser information
Approximate location information
Pages visited
Time spent on the website
Interaction data

This information helps us improve our website and services. Google processes this information according to its own privacy policy and security standards.

You can learn more about Google's privacy practices through Google's official privacy information.

8.2 Google reCAPTCHA

We use Google reCAPTCHA to protect our website forms from spam, abuse and automated submissions.

Google reCAPTCHA may collect hardware and software information, including:

Device information
IP address
Browser details
Interaction behaviour

This service helps us maintain website security and ensure that submitted enquiries come from genuine users. Google processes this information according to its own privacy policy.

8.3 WhatsApp Communication

Our website provides the option to contact us through WhatsApp.

When you choose WhatsApp communication:

Your phone number may be processed
Your messages and information you provide may be used to respond to your enquiry
WhatsApp's own privacy practices also apply

We recommend reviewing WhatsApp's privacy policy for additional information about how WhatsApp processes personal data.

9. Cookies Policy

Cookies are small text files stored on your device when you visit a website.

Cookies help websites function correctly, remember preferences and collect information about visitor behaviour.

Our website may use the following types of cookies:

9.1 Strictly Necessary Cookies

These cookies are required for the basic operation of our website.

They allow essential functions such as:

Website security
Page functionality
Technical operation

These cookies cannot normally be disabled.

9.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website.

They allow us to:

Measure website traffic
Understand visitor behaviour
Improve website performance

Analytics cookies are used only where permitted by applicable cookie consent requirements.

9.3 Security Cookies

Security-related cookies may be used by services such as Google reCAPTCHA to protect our website against spam and malicious activity.

10. Managing Cookies

You can control or delete cookies through your browser settings.

Most browsers allow you to:

View stored cookies
Delete existing cookies
Block future cookies

Please note that disabling certain cookies may affect the functionality of some parts of the website.

Where required by law, optional cookies will only be activated after receiving your consent.

11. Data Retention

We retain your personal information only for as long as necessary for the purposes described in this Privacy Policy.

Retention periods depend on the type of information and the reason it was collected.

Customer enquiries

Information submitted through contact forms, email or WhatsApp may be retained for a reasonable period necessary to respond to your enquiry and maintain communication records.

Booking information

Information related to completed bookings may be retained for as long as required by applicable tax, accounting and legal obligations.

Analytics data

Analytics information is retained according to the settings and retention periods defined by the relevant analytics provider.

When personal information is no longer required, it will be securely deleted or anonymized.

12. International Data Transfers

Some third-party service providers we use may process information on servers located outside the European Economic Area (EEA).

Where personal data is transferred outside the EEA, appropriate safeguards are applied in accordance with applicable data protection laws, including GDPR requirements.

These safeguards may include:

Adequacy decisions approved by the European Commission
Standard Contractual Clauses
Other legally approved protection mechanisms

13. Data Security

The security of your personal information is important to us.

We take appropriate technical and organisational measures to protect your personal data against:

Unauthorised access
Accidental loss
Misuse
Alteration
Disclosure
Destruction

Our website uses appropriate security measures designed to protect information submitted through our online services.

However, please note that no method of transmission or storage of information over the internet can be guaranteed to be completely secure.

While we make reasonable efforts to protect your personal information, you provide your information at your own risk.

14. Your Rights Under GDPR

Under the General Data Protection Regulation (EU) 2016/679, you have specific rights regarding your personal information.

You have the right to:

14.1 Right of Access

You have the right to request information about the personal data we hold about you and receive a copy of that information.

14.2 Right to Rectification

You have the right to request correction of inaccurate or incomplete personal information.

14.3 Right to Erasure ("Right to be Forgotten")

You may request the deletion of your personal data where there is no legal reason for us to continue processing it.

Please note that certain information may need to be retained due to legal obligations, including accounting or tax requirements.

14.4 Right to Restrict Processing

You may request that we limit the processing of your personal information in certain circumstances.

14.5 Right to Data Portability

Where applicable, you may request to receive your personal information in a structured, commonly used and machine-readable format.

14.6 Right to Object

You have the right to object to certain types of processing, including processing based on legitimate interests.

14.7 Right to Withdraw Consent

Where processing is based on your consent, you have the right to withdraw your consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

15. How to Exercise Your Rights

To exercise any of your GDPR rights, please contact us using:

MARJO GOLDEN MEMORIES ΜΟΝΟΠΡΟΣΩΠΗ Ι.Κ.Ε.

Email: info@santorinitourrides.com
Phone: +(30) 6980825202

Please include sufficient information to allow us to verify your identity and process your request.

We will respond to legitimate requests within the timeframe required by applicable data protection laws.

16. Right to Lodge a Complaint

If you believe that your personal data has been processed unlawfully or that your GDPR rights have been violated, you have the right to submit a complaint to the competent data protection authority.

For Greece, you may contact:

Hellenic Data Protection Authority (HDPA)
https://www.dpa.gr/

You also have the right to seek legal remedies where applicable.

17. Children's Privacy

Our website and services are intended for adults and are not specifically directed toward children.

We do not knowingly collect personal information from children without appropriate parental or guardian consent.

If you believe that a child has provided us with personal information without appropriate consent, please contact us so that we can take appropriate action.

18. Links to Third-Party Websites

Our website may contain links to third-party websites or services.

These websites operate independently from Santorini Tour Rides and have their own privacy policies and practices.

We are not responsible for the privacy practices, security or content of external websites.

We recommend reviewing the privacy policies of any third-party websites you visit.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

Changes in our services
Changes in legal requirements
Improvements to our privacy practices
Updates to third-party services we use

Any changes will be published on this page with an updated revision date.

We encourage visitors to review this Privacy Policy periodically to stay informed about how we protect personal information.

20. Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy or the way we process your personal information, please contact us: